Mobile Application Development Procurement Intelligence: Staying Ahead of the Game

The global mobile application development category is anticipated to grow at a CAGR of 24.8% from 2024 to 2030. Key factors driving the growth of the category include enormous penetration of smartphones across the globe, rising number of cell phone users utilizing internet, supplemented by uninterrupted and fast internet connectivity, and rising prevalence of advanced technologies in application development, such as artificial intelligence (AI) and machine learning (ML). The likelihood of using mobile devices, the internet, and various social media platforms is higher in sophisticated economies nowadays. Internet connectivity is more common among younger individuals, those with higher incomes and educational levels, and in both developed and developing nations. These elements will further propel the category. However, mobile application development requires significant investment and costs may vary based on different variables. This may hinder the growth of global category over the projected timeframe.

Key technologies supporting the growth of the category include beacon, artificial intelligence (AI), internet of things (IoT), augmented reality (AR), blockchain, and predictive analytics. The beacon technology is an emerging trend in the industry. It transmits and connects to mobile devices within a range of hundred feet via low-energy bluetooth signals. Apps that make use of this technology will be able to recommend to users the finest services that are close by, utilizing the device's location. In addition, technology such as AI can streamline the entire process of application development. It is capable of developing an app without instructions if it is provided with information about a prior app development process. Integration of AI can assist in resolving an issue with the app in real-time, if it faces any kind of technological malfunction.

Order your copy of the Mobile Application Development Procurement Intelligence Report, 2024 – 2030, published by Grand View Research, to get more details regarding day one, quick wins, portfolio analysis, key negotiation strategies of key suppliers, and low-cost/best-cost sourcing analysis

The mobile application development category is fragmented in nature, exhibiting intense competition with the presence of large number of global and regional market players. Key players in the industry are leveraging latest technologies to enhance their product and service offerings, with an objective to increase their share in the category. In addition, the players are engaging in strategic initiatives such as partnerships, increased investments, mergers & acquisitions, and contractual agreements with an objective to stay competitive in the industry. For instance, in 2023, BuildFire Inc. announced the acquisition of Bizness Apps Inc., which supported the company in its ongoing innovation and expansion in the sector. Suppliers in the category possess low negotiating capability as there is a large pool of service providers who are competing with each other on the basis of product & service differentiation, and pricing. This enables the buyers to select the best suited option.

Infrastructure (hardware / software / network), labor, rent & utilities, training & certifications, and maintenance & upgradation are the key cost components of this category. Key factors that influence the cost of developing a mobile app include design complexity, platforms supported, features, security, location, and size of the development team. Development expenses are influenced by the complexity of the design, which includes custom visuals, animations, and transitions. In addition, the number of platforms that an application must support is another major pricing factor. Developing an app for both iOS and Android is nearly twice as expensive as creating one for just one platform. The cost of developing an android-based mobile app may take 3 to 10 months of time and can cost between USD 14,900 to USD 119,900, whereas, the cost of developing an iOS-based mobile app may take 3 to 8 months of time and can cost between USD 9,900 to USD 99,900.

North America region dominates the global mobile application development category, holding substantial share of revenue. Growth of the region is attributed to the proliferation of smartphones, rising in-app purchases, and a proportionally greater volume of downloaded applications. The United States is predicted to become a very lucrative market for mobile gaming applications when it comes to in-app purchases, premium mobile games, and a rapidly growing user base of mobile apps. Selecting a service provider that offers the highest level of security and least vulnerability in its tech stack, reviewing the work portfolio of the service provider’s previous projects to check if their expertise matches the requirement, and comparing the development cost of multiple service providers to ensure selecting the most efficient and best optionare some of the best sourcing practices considered in this category.

Browse through Grand View Research’s collection of procurement intelligence studies:

• Database Management Systems Procurement Intelligence Report, 2023 - 2030 (Revenue Forecast, Supplier Ranking & Matrix, Emerging Technologies, Pricing Models, Cost Structure, Engagement & Operating Model, Competitive Landscape)

• Corporate Treasury Management Software Procurement Intelligence Report, 2023 - 2030 (Revenue Forecast, Supplier Ranking & Matrix, Emerging Technologies, Pricing Models, Cost Structure, Engagement & Operating Model, Competitive Landscape)

Mobile Application Development Procurement Intelligence Report Scope

• Mobile Application Development Category Growth Rate:  CAGR of 24.8% from 2024 to 2030

• Pricing Growth Outlook: 5% - 10% increase (Annually)

• Pricing Models: Cost-plus pricing, Fixed pricing

• Supplier Selection Scope: Cost and pricing, Past engagements, Productivity, Geographical presence

• Supplier Selection Criteria: Industries served, years in service, revenue generated, employee strength, geographical service provision, certification, react native application development, android application development, iOS application development, cross-platform application development, hybrid application development, maintenance & upgradation, and others

• Report Coverage: Revenue forecast, supplier ranking, supplier matrix, emerging technology, pricing models, cost structure, competitive landscape, growth factors, trends, engagement, and operating model

Key Companies 

• Algoworks Solutions Inc.

• Appinventiv Technologies Pvt. Ltd.

• Clarion Technologies Pvt. Ltd.

• Designli LLC, Emizen Tech

• Intellectsoft LLC

• ManekTech

• Mercury Development LLC

• Naked Apps LLC

• Prismetric Technologies Pvt. Ltd.

• Tekrevol LLC

• Toobler Technologies

Brief about Pipeline by Grand View Research:

A smart and effective supply chain is essential for growth in any organization. Pipeline division at Grand View Research provides detailed insights on every aspect of supply chain, which helps in efficient procurement decisions.

Our services include (not limited to):

• Market Intelligence involving – market size and forecast, growth factors, and driving trends

• Price and Cost Intelligence – pricing models adopted for the category, total cost of ownerships

• Supplier Intelligence – rich insight on supplier landscape, and identifies suppliers who are dominating, emerging, lounging, and specializing

• Sourcing / Procurement Intelligence – best practices followed in the industry, identifying standard KPIs and SLAs, peer analysis, negotiation strategies to be utilized with the suppliers, and best suited countries for sourcing to minimize supply chain disruptions



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